Sugar Bombs Are Hiding in Plain Sight

Sugar Bombs are Hiding In Plain Sight

Identify Them and Make Better Choices

Take a stroll down any grocery store aisle today and you’ll probably spot a product or two touting that the food inside the package “Contains No High Fructose Corn Syrup” or you may even see “No Sugar Added!” printed in big, bold print.

Codename “Sugar”

If you take a closer look (on the back or side panel of the packaging) you’ll see that the sugar is there. It’s hiding in plain sight. How could this be? Well, for starters, there are numerous ways manufacturers “hide” sugar in the list of ingredients. Look for these words: lactose, maltose, malt syrup, corn sweetener, corn syrup, rice syrup, dextrose, fructose, fruit juice concentrate, barley malt, galactose, cane juice crystals, carob syrup, dextran, non-diastatic malt, treacle, tapioca syrup, panela, panocha, and maltodextrin (just to name a few).

Surrey & Loeb Ground Cinnamon

2.8 oz Bottle / Item #075255

shop now

Clever Disguises

So, when you’re trudging down that grocery store aisle looking for something good and healthful to eat, ignore the marketing hype on the front of the packaging. Teams of clever copywriters and designers are always inventing new ways to distract us with flowery words and half-truths on the front of the package. You may read “Now with More Fiber” or “Good Source of Protein” on the front of the package. But, the truth is listed on the nutrition label and in the ingredient list.

Make your own breakfast quickly and easily so you can control exactly how much sugar goes into your meal. Try organic rolled oats sweetened with a little bit of organic honey.


We all know that sweet snacks like cookies and carbonated drinks contain large amounts of sugar, but do you know about the savory foods that are chock full of the sweet stuff?

If you’ve ever indulged in a hot, hearty bowl of tomato soup from a can, you’ve probably ingested a lot more sugar than you know. Do you dip your French fries in ketchup? That’s full of sugar as well. Bought a jar of tomato sauce for a quick meal one evening? Take a look at the label. You may be shocked at just how much sugar is lurking in these everyday items.

Ketchup – 6 grams of sugar per 2 tablespoons
Tomato Soup – 10 grams of sugar per half cup
Tomato Sauce – 9 grams of sugar per half cup1

Just to put that into perspective, 4 grams of granulated sugar is roughly one teaspoon.2 Wow. Think about that the next time you are mindlessly dunking your fries into the ketchup.

For a tasty alternative, try dipping your spuds into organic Dijon mustard instead.

Sweet and Sour

If you like the taste of tart foods like salad dressing or BBQ sauce, you may be consuming even more sugar than you realize. When an acidic ingredient like vinegar is present, food manufacturers add sugar to help balance out the acid, giving the food a pleasantly tart taste. Take, for example, teriyaki sauce. You may consider using it more sparingly after reading this; just one ounce of teriyaki sauce can contain as much as 5 grams of sugar.1

The same holds true for foods with tomato sauce like pizza, especially the mass produced kind you find in the frozen food aisle of the grocery store and in school cafeterias across the country. Just one 4″ x 6″ slice of cafeteria pizza can pack a whopping 8 grams of sugar!

Try making your own quick pizza with a whole wheat pita, some sliced grape tomatoes, fresh mozzarella cheese and Italian Seasoning for a bit of bold flavor.

How Much is Too Much?

For reference, the World Health Organization suggests that adults should not consume more than 20-25 grams of sugar per day.3 That’s approximately 6 teaspoons.

Simple Sugar-Busting Hack

So, in addition to doing a little detective work to find the hidden sugar, we can also make an effort to refrain from adding more to our diets intentionally. If you like to sweeten your coffee with sugar, try swapping it out for a dash of cinnamon instead.

It’s probably not a good idea to start sprinkling cinnamon on everything you eat (we can imagine some less than palatable combinations) but swapping cinnamon for a spoonful of sugar isn’t such a bad idea. We love it on oatmeal, whole wheat toast and apple slices. At the very least, it may help you curb a sugar sprinkling habit.

Some other very simple life hacks to help you kick the sugar habit:

Choose produce over processed foods
Select whole and fresh instead of quick and easy (eat the apple instead of drinking a glass of apple juice)
Compare labels at the store before you buy
Clean out your pantry by tossing anything you purchased because you thought it was healthy, but now that you know better you see that it is loaded with sugar
If all else fails, every time you reach for a spoonful of sugar to sweeten your meal, try using only half the amount (after all, sometimes all you need is a little bit of sweetness).



This entry was posted in Puritan's Pride Health Spotlight. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.


  1. Amyb
    Posted October 23, 2015 at 7:06 am | Permalink

    Thanks so much for the information on hidden sugars. More people need to be made aware of the tricks used to get us to think products are healthy.

  2. Judith
    Posted October 23, 2015 at 7:57 am | Permalink

    Thank you for the information about sugar. I am grateful for companies like yours that keep us informed about what is being done to our food. Together we can continue to help each other stay healthy so our life will have more value. Sickness is not a fun thing to go through. Working together and educating ourselves is the answer.

  3. Cynthia
    Posted October 23, 2015 at 9:26 am | Permalink

    All I did was remove processed foods, white rice, flour pasta, and sugar (in it’s various forms)from my diet and in 16 weeks was down 50 pounds. Some of us, that’s all it takes. Until this point I have been on every diet out there, but all had too many carbs for my body to give up the weight.
    Now in control of my weight…shows you how big business views the American consumer; human commodification.

  4. Posted October 23, 2015 at 6:24 pm | Permalink

    What about the use of the product Stevia. It’s a sweetener made of the leaves of the Stevia plant and not processed chemicals?

  5. Posted October 24, 2015 at 6:57 am | Permalink

    Good article. I’d like to see more of these ‘get yourself healthy’ articles.

  6. maren
    Posted October 26, 2015 at 6:57 am | Permalink

    TOSS anything you find in your pantry with too much sugar? How about not being wasteful by eating it and saving yourself money and then not buying the crap the next time?

  7. Joy
    Posted November 28, 2016 at 12:26 pm | Permalink

    I also ask, what about using stevia?????

Post a Comment

Your email is never published nor shared. Required fields are marked *